As quantum companies edge closer to quantum advantage, and increasingly seek business from enterprise customers, the ability to craft messages that reach a business audience is critical.

However, communicating the promise and power of quantum computing to a business audience can be challenging for many in the field.

As we welcome fall and winter approaches, the quantum world could be moving straight into spring.

The quantum industry has long feared a “Quantum Winter,” where slowed technological development without near-term returns leads to a VC funding freeze.

Brought to you by HKA, the world’s first PR agency dedicated to the quantum industry, each issue will spotlight a new article from the HKA team, plus In Case You Missed It: brief summaries and links to our most recent blogs and podcasts.