The First and Only Public Relations Agency Dedicated to the Global Quantum Tech Industry

We generate top-tier coverage in North America and beyond and provide unparalleled quantum content marketing services.

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The Quantum Spin: Blog, Podcast and Newsletter

The Architecture of Trust in Quantum Technology: Why Written Thought Leadership Belongs in Company Strategy

July 22, 2026

In the quantum domain, company credibility is rarely created through a single announcement. A company may reach an important technical milestone, secure a major partnership, or launch a new product, often through a press release. But an announcement celebrating notable wins is not considered in isolation. The intended audience interprets it through a cumulative lens, taking into consideration everything they already know – or do not know – about the company.

This is where thought leadership, especially as it relates to written content, becomes essential. It creates an ongoing layer of credibility and visibility around the technical work and gives people the context required to understand what a company has achieved and why it matters. It creates the story around the company.

Passion is Key for Communicating Quantum

July 28, 2026

With the growing momentum and investment in the quantum sector, now is the time to tell a clear and compelling story about this powerful technology. That’s the advice from HKA Marketing Communications leaders Cierra Lunde, Director, Strategic Content, and Mike Kilroy, Executive Vice President, who explain why the key to success is passion for quantum. In this episode of The Quantum Spin by HKA, Cierra describes her path to quantum tech and the strategies she uses to make quantum computing understandable for everyone. While Cierra has become a world-class communicator in a relatively short period of time, Mike weighs in based on his three decades in tech PR, including the last 7 years of quantum at HKA.

A Career in Quantum PR?

May 28, 2026

There is much discussion surrounding the workforce necessary for a quantum ecosystem to thrive. We need to entice talented professionals to bring their skills from other industries, or create the kind of excitement that can infiltrate the dreams of young academics.

Quantum is a young industry, and even after celebrating the 100-year anniversary of its scientific foundations in 2025, debuting on national television, sprouting hubs across the globe, and scooping up BILLIONS of dollars, it still has a long way to go before children aspire for a future in quantum computing.

See what people are saying

HKA combines an understanding of the quantum marketplace with longstanding, important media relationships to obtain the critical visibility needed to stand out in the complex and confusing quantum industry. They achieve this in a most diligent and respected way that makes working with them a pleasure for both clients and the media.

Doug FinkeQuantum Computing Report

As a journalist always looking for the next exclusive story to cover, HKA has been a valuable resource for connecting me with experts and sharing big stories within the technology industry. They are well-connected and understand the dynamics of this ecosystem. Don't waste your time going to anyone else when HKA will provide you with professional service

Kenna Hughes-Castleberry Sci-Tech Journalist

In a complex Quantum Tech ecosystem, HKA delivered for us with actionable ideas on how to position our efforts, compelling story lines, and, ultimately, recognition of our performance In Forbes, Nature and many other media outlets. If you work in QIS and need PR – and you do – then HKA is your first choice.

Andre KoenigGlobal Quantum Intelligence

Cambridge Quantum values the high quality of client service HKA has delivered during significant growth and international expansion. The team excelled at developing and managing our long-term positioning and communicating the transformative impact of our technology to a broad range of global stakeholders including journalists, shareholders, employees and partners. HKA provided counsel and support for our major corporate announcements, securing top-tier media coverage that raised awareness with key North American constituents.

Waseem ShirazCambridge Quantum

I highly recommend HKA. Their innovative and pioneering approach as the first public relations agency in the quantum industry sets them apart. HKA is well-known through the quantum ecosystem for its level of engagement and thus understanding of the evolution of quantum technologies. With their expertise, businesses can gain a competitive edge in today's dynamic marketplace and elevate their PR strategy to new heights.

Brian LenahanFounder/Chair Quantum Strategy Institute

The Economist engaged HKA as PR agency for our Commercialising Quantum series of events in 2023. We very much enjoyed working with Hilary and her team and benefited from their ability to engage the relevant media outlets to generate press coverage of our event and broaden its reach. We were grateful for the support that HKA offered in amplifying our speakers and sponsors' announcements to the quantum industry press and felt assured that our partners were in safe hands when making introductions. Thanks again Hilary and team!

Helen PonsfordSenior Program Editor, The Economist

Our work speaks for itself and is found in the most respected media outlets.

That said, it is always rewarding to receive recognition from peers. HKA has received many dozens of awards for its work in public relations and marketing communications.